The new Pepsi advertisement

Pepsi's new ad campaign doesn't star shah rukh khan or aishwarya rai or any other celebrity, but Rajeev Bakshi, the chairman of Pepsi India. This must be a bold move on his part, coming on-screen and talking about Pepsi's quality processes and refuting the claim of pesticides in Pepsi.
I have always admired the absurdity of the ads in which the owners/bosses/proprietors appeared. Some of the classic ones which i remember are ones of MDH Masala (with a nonagenarian doing a namaste), Saravana Stores (with a dhoti-clad-want-to-become-a-politician kind of guy) and of course the famous Ramesh Cars - Car vanga vikka en kitta vanga (To buy or sell cars, come to me). It is history that this Guy (Ramesh) was caught in all sorts of scandals and went underground.
Pepsi's ad is not so bad. It is clear and to the point, more aimed at the parents of the kids who might be drinking pepsi, rather than the kids themselves. Well, for the kids, they have the other ads with "blue" celebrities talking about the virtues of Pepsi TV!